Tag Archives: pickup trucks

Ram | July 01 2017

Ram Truck goes ‘natural’ for new high-end elegance

What inspires you? Chances are good you have lots of candidates for that list, but sometimes it’s what you least expect that inspires most. Take a metal, for example. Tungsten stands unique among metals for its hardness, tensile strength, durability and high melting point. Those qualities have made it valued not only for industrial use,
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Design,Ram | February 22 2016

Upping the ante on a legend

How do you build on a legend? Start with a careful eye for detail. For the new 2017 Ram Truck Power Wagon, introduced at the 2016 Chicago Auto Show, the bar was especially high with the Power Wagon’s proven workhorse reputation stretching all the way back to World War II. For the exterior design team, a big nod
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