François is one of six industry icons to receive Advertising’s most esteemed honor In its 70-plus years, only 282 advertising legends and 12 global companies have been elected to the Hall of Fame Highly-acclaimed campaigns under Francois’ leadership include the Primetime Emmy® Award-winning “Imported from Detroit” featuring Eminem, “Farmer” with radio’s legendary Paul Harvey, Primetime
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Tag Archives: Advertising
Ram Truck Brand Keeps One-of-a-Kind Tradition as Official Truck of the 97th Macy’s Thanksgiving Day Parade®
As the Official Truck of Macy’s Thanksgiving Day Parade, Ram trucks will tow all parade floats for the ninth consecutive year Ram trucks will be fully wrapped to complement three unique float designs that include Teenage Mutant Ninja Turtles, Willy Wonka and Chocolate Factory and the star of the parade, Santa Claus Macy’s Thanksgiving Day
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New Ram Truck Ad Celebrates the Bonds of Loyalty
Year after year, month after month, day after day, the Ram Truck brand remains laser focused on building customer loyalty with benchmark performance, capability, technology and luxury. In partnership with SiriusXM, the Ram brand is celebrating that unswerving commitment by teaming up with Grammy-nominated country music singer-songwriter Eric Church in a new 60-second spot titled
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Chrysler Pacifica Ad Previews Disney and Pixar’s Toy Story 4
Are you feeling it yet? Springtime is definitely starting to turn those winter blahs into fun times to come. The Chrysler brand is looking to help get the party started with a new television commercial that spotlights the Chrysler Pacifica and Pacifica Hybrid minivans and includes the characters from “Toy Story 4.” Chrysler created the
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Ram Truck Agriculture Season time to ‘grow’ support for America’s Farmers
Five years ago, sports fans sat glued to their TVs as the Baltimore Ravens defeated the San Francisco 49ers to win Super Bowl XLVII. Another memorable moment was on tap for fans that night with the airing of the Ram Truck brand’s “God Made a Farmer” ad. Inspired by a tribute to the farmer voiced
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Family time fun with minivans and superheroes
Summertime is prime family fun time. This includes new adventures with the “extraordinarily talented” Parr family in Disney/Pixar’s “Incredibles 2,” which opens in theaters June 15. The Chrysler brand knows quite a bit about family fun – it was a guiding force during the development of the award-winning Chrysler Pacifica minivan. So it’s a natural
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Portrait of a Super Spot
There’s a reason Jeep brand’s “Portraits” was named ADweek’s number one Super Bowl spot. “Giving viewers something thoughtful, and beautiful — with inspiring craft — can make a lasting impression at the circus of advertising’s biggest night,” wrote ADweek’s Tim Nudd. The quiet, evocative spot featuring more than 60 curated images is a nod to
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