Chrysler | September 09 2019

Minivan Monday: Chrysler Pacifica has an’ Ear’ for Success

Mom approved, dad approved, kid approved and, most recently, a ‘top dog’ on AutoTrader’s 10 Best Cars for Dog Lovers. That’s satisfaction the Chrysler Pacifica and Pacifica Hybrid minivan teams are proud of, and it’s helped keep the Chrysler minivan the segment leader for six generations.

As families grow, needs change. Growing right along with them, Chrysler has introduced 115 minivan ‘firsts,’ upping the ante for functionality, versatility and state-of-the-art technology. 37 of those innovations were introduced on the Chrysler Pacifica and Pacifica Hybrid.  

Vincent Maccani, head of marketing operations for the Chrysler brand, says listening to customers has helped Chrysler Pacifica and Pacifica Hybrid continue to lead the way to segment leadership.

Betty Newman

Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and
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Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and edit video for features to post to our corporate and social media sites. Other times I’m strategizing with the brands I support – Ram, Jeep and Corporate – to come up with attention-grabbing ways to tell their unique stories. Then there’s the travel - to places like Moab, Utah, and the Rubicon Trail in California - to shoot (and enjoy) awesome off-road adventure that I then turn into exciting videos to post on our sites. Routine? Definitely not in my world! Challenges, creativity, cool cars and trucks, exciting places – yeah, they’re in there! Oh, the three names? In an earlier life I was hired as the first major-market female TV co-anchor for the NBC affiliate in Detroit – Channel 4. My name was Betty Carrier back then – until I married and added the ‘Newman.’ That’s my story and, yes, I’m really enjoying my FCA ride!