Ram | January 14 2019

2019 Ram Heavy Duty rewrites the ‘work’ rules of the road

Build a Heavy Duty truck that outpowers, out tows, outhauls every other pickup. Oh, and add 1,000 lb-ft of torque under the hood to outpower the competition. That’s one tall capability order that the Ram Truck team proudly unveiled as ‘mission accomplished’ today at the 2019 North American International Auto Show.

The 2019 Ram Heavy Duty is engineered to deliver the segment’s highest towing at 35,100 pounds and highest payload capacity at 7,680 pounds, plus a segment-busting 1,000 lb.-ft. of torque with the new Cummins 6.7-liter diesel engine.

Ram Truck knows customers have a close working relationship with their truck, so making the most of that relationship is top of mind for Ram Truck engineers in refinements such as quietness, comfort and state-of-the-art technology. Reid Bigland, Head of the Ram brand, talks about why the 2019 Ram Heavy Duty will instill work truck customers with a best-in-class confidence found nowhere else in the segment.

Betty Newman

Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and
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Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and edit video for features to post to our corporate and social media sites. Other times I’m strategizing with the brands I support – Ram, Jeep and Corporate – to come up with attention-grabbing ways to tell their unique stories. Then there’s the travel - to places like Moab, Utah, and the Rubicon Trail in California - to shoot (and enjoy) awesome off-road adventure that I then turn into exciting videos to post on our sites. Routine? Definitely not in my world! Challenges, creativity, cool cars and trucks, exciting places – yeah, they’re in there! Oh, the three names? In an earlier life I was hired as the first major-market female TV co-anchor for the NBC affiliate in Detroit – Channel 4. My name was Betty Carrier back then – until I married and added the ‘Newman.’ That’s my story and, yes, I’m really enjoying my FCA ride!