Families attending the North American International Auto Show (NAIAS) have until Sunday to see one of the largest, kid-centered features in the 60,000-square-foot Fiat Chrysler Automobiles display at Cobo Center in Detroit.
The Pacifica Play Zone is located on the second floor of the brand new display and offers parents a fun and interactive area to learn about the all-new Chrysler Pacifica while taking a break from the hustle and bustle of the show floor.
Those visiting the Pacifica Play Zone can play new Uconnect games that will be available in the new Chrysler Pacifica, immerse themselves in the Michigan Science Center’s traveling Hybrid Science Zone and take part in the Surround Sound Experience, which allows parents to interact with the Pacifica’s front dash controls, programs and touch screen.
“We want to encourage parents, mothers, children to come spend time in our area (to learn) about the features of the new Pacifica minivan,” said Bo Puffer, shows and events manager, FCA US LLC.
The Pacifica Play Zone is just part of the largest display at the Detroit auto show.
In addition to the family-friendly area, the display has nearly 70 vehicles from the company’s seven brands, 30 million LED Pixels that create a dynamic exhibit and a new location in Hall A of Cobo Center.
Other features of the new Pacifica Play Zone include:
- Clean-Up Zone game experience that highlights the all-new 2017 Chrysler Pacifica’s Stow ‘n Vac built-in vacuum and gives visitors an opportunity to clean up an area and compete against each other for prizes.
- Interactive activities, such as designing your own circuit, designing a wind turbine and using a potato as a battery.
- An exterior Design Center that allows guests to color and stylize the all-new 2017 Chrysler Pacifica and share their own creation via social media.
- A Recharge Lounge that provides parents a comfortable place to sit and recharge their devices while their children experience all the Pacifica Play Zone activities.
The Pacifica Play Zone will remain open through the end of the North American International Auto Show Sunday.
Share your experiences from the Pacifica Play Zone by tweeting your photos to @FiatChrysler_NA.